How the Multiple Internets Killed the Skaplavian Maldivian Lampreys

About two weeks ago I tried desperately to publicize a new charity via the major social networks (Facebook, Twitter, Google+) with posts like this one:

Trying to figure out how to publicize a new charity, "The Skaplavian Maldivian Lamprey Regurgitation Rehabilitation and Restorative Trust Fund" (aka. SMLRRRTF) via [insert-social-network-here].

My hope was to attract like-minded individuals, and together we could work on the Skaplavian Maldivian Lamprey Regurgitation (SMLR) problem.

Alas, I have failed. Nobody contacted me—nobody--and now Skaplavian Maldivian Lampreys (SMLs) have all died, choking on their own vomit. I’m talking extinction, folks! Bye-bye slimy, toothy, circular-mouthy, oh-so-adorable and noble creatures of the deep.

I was angry and hurt. How could we let this happen? Why did no one contact me? Then I thought, “Maybe they couldn’t find me?”

So using various internet tools I searched for “Skaplavian Maldivian Lamprey Regurgitation” and this is what I found:

• google.com: A link to my Tweet. At least that’s something.
• google.com if I’m in your circles: The Tweet plus the Google+ post.
• plus.google.com: Only my Google+ post.
• search.twitter.com: Nothing. I think it showed up in the first few days, but not now (maybe it depends on how old the tweet is or how busy are the servers?)
• bing.com: Nothing. Boo!
• new bing.com (with ties to facebook): Nothing.
• yahoo.com: Nothing.
• duckduckgo.com: Nothing (but at least it spent some time looking :-)
• facebook.com: Nothing, since by default FB only searches on names. But then from this link I learned about advanced search and so… Nothing.  Apparently the advanced search only goes back a week (or so it appears to me).

Sad Conclusion: Social Networks are very Anti-Social toward each other. The Internet is becoming a bunch of little internet silos, and they don’t talk to each other, and that sucks, especially if you are a sucker, like the lampreys… were.

Why should we care about this one Skaplavian Maldivian Lamprey extinction? What does one little species matter? We are all just a little bit SML, aren't we?